Is Apple Watch a Failure

After a tumultuous, launch the Apple Watch lost sales volume and does not generate much interest among buyers

São Paulo – sales of Apple Watch are plummeting since your launch. The smart clock from Apple was released in April. The company opened sales numbers, but a report from a consulting market analysis suggests that the interests of consumers has been dropping ever since.

The Slice Intelligence gathered some sales data to compile a report. Obtained by the Web site Business Insider, he shows that there has been a fall of 85% in the volume of sales of the smart clock.

According to the figures of the Slice in 13 April sales beat 35000 units in a day. A sharp drop has been perceived since then. In a couple of days last week, the company sold below 5000 units per day.

The Slice is not the first to say that the Apple Watch are not in phase. In a statement, a Wall Street analyst of Pacific Crest, said that “visits to shops, search volume on Google, third-party data and supply analysis suggest that the demand for Apple Watch fell sharply”.

A brief look at Google Trends confirms the fall of interest. The chart below compares the global searches comparing “Apple Watch” (blue line) and “iPod” (red line).

The iPod is a product that comes losing space within the Apple itself. Even so, it is possible to see that the interest in the search of Google outweighs the interest in Apple Watch.

In Brazil

Despite having already been approved by Anatel, the Apple iOS Watch has not yet begun to see sold in Brazil. Few units are seen being used by people.

The phenomenon is different from what is seen with the iPhone. After the release of a new model of smartphone in the United States, it is not difficult to find any units being used here. The same happened with the smart clock.

Analyzing Google searches in Brazil, the effect is the same world comparison. The iPod outweighs the interest in smart clock considerably.

Unlike other Apple products, the Smart Watch not conquered the first critics. But your situation may not be so bad.

The drop in sales of a product in comparison to your home are always scary. The iPhone 6, for example, had a 75% drop in sales compared to the beginning of sales and volume three months later.

The issue of Apple Watch, however, is that the interest in General seems to be falling. And this serial a real problem for Apple.

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